
May 18, 2025
Chelsea FC Unveils Plans for World's First Football-Themed Residences in Dubai
In an unprecedented collaboration, Chelsea FC and luxury real estate developer DAMAC Properties have announced plans to launch the world’s first football-themed residential towers — right in the heart of Dubai Maritime City.
🌆 A First-of-Its-Kind Concept
This visionary project will feature four striking residential skyscrapers soaring 130 meters high, offering 1,400 branded apartments with sweeping views of the Arabian Gulf. It also marks Chelsea FC’s first ever branded residential development, blending elite football culture with Dubai’s luxurious lifestyle.
Apartment Breakdown:
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1-bedroom units
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2-bedroom units
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3-bedroom units
All designed to deliver the ultimate branded living experience for fans, athletes, and luxury seekers alike.
🏟️ Immersive Chelsea Experience
Each tower will be infused with the Chelsea spirit, with signature amenities inspired by the club’s prestige and performance excellence. Among the highlights:
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🏟 Rooftop football pitch
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⚕️ Athlete Performance Centre
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🍸 Chelsea Sports Bar
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🎬 Private cinema
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🌊 Aquarium Lounge
💬 What the Leaders Say
“This partnership with DAMAC signals an exciting chapter in the Chelsea story, bringing our club’s spirit and prestige into the real estate world. Chelsea Residences by DAMAC will give our fans and discerning buyers the chance to become part of the Chelsea legacy in an entirely new and extraordinary way.” — Todd Kline, President of Commercial, Chelsea FC
“This development offers an unmatched residential opportunity for buyers who value exclusivity and quality. With Dubai’s reputation as a global capital for luxury real estate, this project is set to redefine branded living.” — Amira Sajwani, Managing Director of Sales and Development, DAMAC
🌿 Wellness Meets Design
Beyond football-inspired features, the towers will deliver world-class wellness through:
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❄️ Cryotherapy facilities
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🧘 Aerial yoga studios
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🌲 Forest-themed relaxation pods
And of course, the iconic blue Chelsea lion will proudly adorn the towers — a bold symbol of legacy, power, and pride.
📍 Why Dubai?
With Dubai consistently ranking among the world’s most dynamic luxury real estate markets, it’s no surprise that this project found its home here. The Chelsea Residences by DAMAC are poised to attract global attention, merging lifestyle, sport, and sophistication like never before.